Our Story
TruePulse was founded on a simple belief: Good companies deserve to be seen by the market.
Many small and mid-cap corporates in Taiwan have solid fundamentals, yet struggle to effectively communicate with investors.
Our expertise is transforming authentic signals into clear, compelling market narratives—helping companies earn the recognition and valuation they truly deserve.
Our Mission
Our mission is to help overlooked yet deserving companies gain the market attention and recognition they deserve.
Through rigorous research, authentic storytelling, and disciplined investor engagement, we:
Turn hard-earned fundamentals into credible capital market narratives
Connect corporates with the right investors—not just any investors
Bridge the gap between intrinsic value and market perception
Our Approach
01
Listen
We begin with deep listening—fact-finding, management dialogues, and market discovery—to uncover the authentic signals behind every company’s story.
02
Distill
Through rigorous research and benchmarking, we distill insights into clear, data-driven narratives that reflect both fundamentals and investor expectations.
03
Elevate
We craft and deliver compelling market positioning strategies that highlight true value, bridging the gap between intrinsic worth and external perception.
04
Engage
With disciplined investor engagement and proactive communication, we connect our clients with the right audience, driving recognition, trust, and valuation re-rating.
Sectors We Serve
At TruePulse, we partner with companies across consumer, healthcare, textiles, industrial, and technology. Each sector has its own dynamics, but they share a common challenge: many listed companies remain misunderstood or overlooked.
As global sell-side coverage continues to shrink, thousands of small- and mid-cap corporates face limited visibility,
while investors struggle to discover under-covered opportunities. This imbalance creates a disconnect between strong corporate stories and the capital markets that should recognize them.
TruePulse bridges this gap.
Through our research-driven approach and proprietary IR Elevation Flywheel™,
we create clear, credible, and consistent communication that helps companies sharpen their narrative—while giving investors deeper insights into untapped opportunities.
Our Team
At TruePulse Capital Advisors, we believe every good story deserves to be heard by the market.
Our team combines research, strategic thinking, and market communication to help overlooked companies gain the recognition they deserve.
If you’re eager to play a role in reshaping Taiwan’s capital markets and work alongside growing companies, TruePulse is the place for you.
Founder & Head of Research
｜Jack Lin
Background
- 20 years of experience across capital markets, investor relations, and equity research.
- Former Head of Value Creation and ESG/Proxy Advisory at QIC, with deep sector expertise in consumer, retail, and small-cap.
- Previously served as senior equity research analyst at CIMB, RBS, ABN Amro, consistently ranked among top analysts by client votes in the region.
- Career began as Management Associate at Citibank Taiwan.
- Graduated from National Taiwan University.
Track Records
- Led crisis communications that helped Taiwan’s largest health supplement company regain investor confidence and return to peak valuation.
- Created equity story for a major restaurant chain, enabling successful completion of NT$800mn convertible bond issuance.
- Repositioned Taiwan’s top building materials company as a renewable energy play, triggering a surge in ESG fund inflows.
- Advised a leading elevator company through hostile shareholder attacks, culminating in a successful privatization strategy.
- Assisted a leading Taiwanese outdoor apparel ODM in reshaping its capital market narrative, resulting in a record-high foreign ownership in the company’s history.
Senior Advisor
｜Grace Wang
Background
- Over 15 years of experience in capital markets, investor relations, and strategic investments
- Previously served as an equity research analyst at Deutsche Bank, RBS, and CIMB, with strong expertise in industry research and corporate analysis
- Former Senior Manager of Finance and Investor Relations at Casetek (5264 TT), responsible for financial strategy planning and capital markets communication
- Former Investment Manager at Pegatron (4938 TT), involved in group-level strategic investments and external investment initiatives
- Holds an M.S. in Finance and a B.A. in Economics from National Taiwan University
Track Records
- At Casetek (5264 TT), optimized shareholder structure and capital markets positioning, increasing foreign institutional ownership from single digits to over 30%
- Led the execution of a US$360 million syndicated loan and a NT$7.36 billion equity capital raising, strengthening funding capacity for corporate expansion
- Played a key role in group restructuring initiatives, including the share swap merger into Pegatron and subsequent delisting, leading investor communication and negotiations throughout the process
- Successfully introduced a strategic investor to participate in a RMB 6 billion capital increase of a China subsidiary, enhancing capital structure and financial flexibility
- At Pegatron (4938 TT), led participation in a private placement investment in Sysgration (5309 TT), expanding the group’s strategic investment footprint
Culture
We value
Integrity & Professionalism
Building trust through authenticity and data-driven insights
Innovation & Insight
Challenging conventions and creating new ways of investor communication
Growth & Collaboration
Supporting each other to grow and becoming a stronger team together