TruePulse IR Elevation Flywheel™

From Narrative to Trust

Building Momentum with the TruePulse IR Elevation Flywheel™

Many corporates face recurring challenges in today’s capital markets:

Global investors lack a clear understanding of the company

Share prices fail to reflect intrinsic value

Market communication is fragmented and inconsistent

ESG and governance issues are not addressed effectively

Our TruePulse IR Elevation Flywheel™ was designed to solve these challenges. It is a systematic framework that helps companies build sustainable competitiveness by creating a self-reinforcing cycle of investor recognition and trust.

The Four Modules

|Narrative & Positioning

  • Design of investor communication themes and equity story framework
  • Investor presentation content refresh and visual upgrade
  • Earnings call / results briefing script drafting and Q&A preparation
  • Press release drafting and distribution guidance (Chinese & English versions)

|Research & Perception

  • Bilingual in-depth research report drafting and publication
  • Ongoing periodic update reports
  • Financial model review and valuation summary analysis
  • Multi-channel content amplification and repurposing (media, owned channels, investor communities)

|Investor Engagement

  • Investor targeting and profiling
  • Facilitation of buy-side and sell-side analyst interactions
  • Planning and execution support for earnings briefings
  • Non-deal roadshow (NDR) coordination
  • Quarterly IR strategy review and optimization feedback

|ESG & Proxy

  • ESG current state assessment and peer benchmarking analysis
  • Integration of ESG messaging into investor communication materials
  • Optimization of third-party rating metrics (e.g., MSCI, S&P, Sustainalytics)
  • Shareholder meeting and proxy advisory preparation support

| Case Studies

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Let’s bring your story to the right investors.